Las Vegas Market Expands Space to Three Floors
Posted on June 7, 2013 by
LAS VEGAS-International Market Centers is expanding and realigning its temporary gift and home decor exhibition space onto three floors of Building C during the Summer 2013 Las Vegas Market, running July 29-Aug. 2, at World Market Center Las Vegas.
Originally planned for just two floors, now more than 95,000 square feet of temporary exhibition space on three floors--C5, C10 and C11--will house 325 temporary exhibitors in 10 themed product sections, including Gift, Global, Gourmet, Home, Made, Style, Textiles, Trend, Vintage and Carry!.
"Our primary goal with this strategic realignment is to expand the positive synergies between temporary exhibitors and permanent showrooms," said Dorothy Belshaw, president of Gift & Home Decor, International Market Centers. "By emphasizing adjacencies of related categories of temporary and permanent resources, we are creating a dynamic and seamless shopping experience for buyers, and maximizing the cross-marketing opportunities for vendors."
A wide variety of special activities are being planned in the temporary exhibition space for market participants. Award-winning artist and author Kathy Cano-Murillo, the "Crafty Chica," is returning to Las Vegas Market to present live craft demonstrations as part of the MADE category on C5; and daily hospitality events, such as happy hour cocktail receptions and free massage stations, will be presented within the temporary exhibits on floors C4 and C10. All market-sponsored hospitality is free to attendees.