Target Sells Child-Labor-Free Rugs

The mass retailer teams with GoodWeave on the initiative
September 3, 2015Andrea Lillo

GoodWeaveTargetGoodWeave rugs at Target
WASHINGTON-Target and GoodWeave International have teamed up to offer consumers rugs that are certified to be made without child labor. All of Target’s directly sourced woven rugs from India—which include both accent and area rugs—are GoodWeave-certified, indicated by a numbered GoodWeave label affixed to the back of each rug. The rugs started rolling into stores earlier this summer. With this program, Target is now GoodWeave’s largest partner in India.

“Target is committed to the highest standards of responsibility in our global sourcing practices,” said Irene Quarshie, vice president, product quality and responsible sourcing at Target. “We are proud to partner with GoodWeave to support their mission to end child labor in the rug industry. Our guests can feel confident that by purchasing an owned-brand rug at Target, they’re helping support the elimination of child labor in the rug industry and the education of thousands of children in India.”

Customers want to know how and under what conditions products are made, along with where they’re made, Quarshie said in a Target blog post.

Child labor affects 168 million children under the age of 14 worldwide.

“As one of the country’s largest and most recognized retailers, Target has made a great stride for human rights in offering GoodWeave-certified rugs to millions of consumers within approximately 1,800 retail stores,” said GoodWeave executive director Nina Smith. “With Target’s support, we hope to continue our effort to address critical human rights issues in supply chains.” In addition, Smith told HFN that Target has been an “excellent partner, and has spent considerable time on the ground with us. They’ve been very collaborative.”

GoodWeave also has a line of certified area rugs with Macy’s, a partnership that began in 2011. Smith said that another retail partnership will soon be announced.

Andrea LilloAndrea Lillo | Fashion Editor
alillo@hfnmag.com

Andrea Lillo has written about a variety of topics, from beer gardens in Queens to kitchen design trends to residential caves. Having joined Home Furnishings News in 2006, she serves as Fashion Editor.

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