Rugs America Returns to High Point Market
Posted on April 3, 2012 by
HIGH POINT, N.C.-After a five-year absence, Farmingdale, N.Y.-based Rugs America Corp. will return to High Point Market next month, exhibiting in the Green wing of the International Home Furnishings Center (IHFC).
The 1,500-square-foot showroom is located in space G-373, where Rugs America is creating a spring-themed ambience with light wood floors and special fixtures to highlight its latest introductions, said Aaron Hakimian, president.
"We are thrilled to be back in High Point," said Hakimian. "The IHFC is a great building and there's no question that High Point is a key destination for furniture stores and large home furnishings buyers to shop for rugs. We're right where we need to be."
Besides adding designs to many of its core collections in a range of styles and price points, Rugs America offers retailers the ability to create their own exclusive designs to match popular upholstery groupings on their store floors. "They can come up with their own designs to complement their best-selling sofas," he said. "It allows them to offer the consumer a complete package."
As more furniture stores add rugs to their product assortments, High Point has emerged as a key hub for the rug industry, Hakimian said. "There's no better place to display and make available rugs than furniture stores," he said. "They're the one setting where consumers can see how everything fits together - furniture, accents and rugs. To reach the many retailers who are entering into or expanding their rug business, we need to be in High Point. That's where the action is."