Surya Launches Line from Designer Lotta Jansdotter
October 22, 2013,
CALHOUN, Ga.-Born in Sweden and now living in Brooklyn, noted designer Lotta Jansdotter has launched a line of handtufted and flatweave wool rugs, pillows and poufs with Surya at High Point Market.
Her signature hand-drawn designs have elements of simple Scandinavian-influenced style, and the new line for Surya features an assortment ranging from simple, fluid line drawings to cut-out patterns and circular motifs. The flatweave designs are contemporary, with pops of color, while the handtufted styles include both loop and cut patterns.
"As a designer, I see myself as an editor--not of words--but of materials, colors, fabric, textures and shapes," said Jansdotter, designer and founder of the Lotta Jansdotter brand. "I am drawn to the creation of order and beauty through pattern and am always seeking new mediums in which to apply my designs to bring forth harmony and unity. The partnership with Surya has enabled me to translate the organic forms and motifs that are at the core of my designs into a line of home accessories that will come to live in a variety of environments--and, hopefully, bring a sense of joy and inspiration to the inhabitants of those spaces."
"Lotta brings to Surya thoughtful and clean designs that are at once classic and modern," said Satya Tiwari, president, Surya. "We look forward to offering our customers rugs and accessories with her distinctive stamp of style, which conveys not only refinement and simplicity but also authenticity and a deep-rooted appreciation for the beauty that surrounds us."