Furniture Row Inks Charitable Deal with NFL's Tebow
Posted on October 29, 2010 by
DENVER--Furniture Row Cos. has signed an agreement with Tim Tebow, quarterback with the NFL Denver Broncos and a Heisman Trophy winner, in a campaign to support orphanage services in this area.
Under the terms of the agreement, Tebow will work with Denver Mattress, one of the retailers under the Furniture Row corporate umbrella, in the retailer's effort to raise funds for orphanage services via the Tim Tebow Foundation. The agreement includes a promotional marketing effort featuring Tebow, which will be included in upcoming advertising by Denver Mattress.
The mission of the Tim Tebow Foundation is to provide services for orphanages around the world.