Lexington Home Expands at World Market Center
Posted on January 15, 2013 by
LAS VEGAS-Lexington Home Brands announced that it will double the size of its showroom at the World Market Center Las Vegas, moving from its current showrooms in Building C to an expansive area in Building B encompassing the front half of the fifth floor.
Lexington will complete the move in time to unveil its new portfolio of showrooms at the Las Vegas Market Jan. 28-31. A grand opening party is planned for buyers on Jan. 28, from 5-7 p.m. with live entertainment, drinks and hors d'oeuvres.
"The Las Vegas Market has proven highly effective as a marketing and selling venue for us," said Phil Haney, president and CEO of Lexington Home Brands. "Dealers and designers love to attend and buy at this market. We made a decision five years ago to aggressively embrace Las Vegas by presenting our brands and lifestyle message at the World Market Center. It has proven an exceptional business decision, contributing to our significant growth over the last several years. We are committed to presenting our brands in both High Point and Las Vegas because it serves the needs of our retail partners."
The totally redesigned area on the fifth floor of Building B will cover roughly 50,000 square feet, incorporating the large glass atrium at the front of the building. The hallway configuration has been modified to accommodate the scale of Lexington's presentation, with the portfolio of showrooms being designated as space B-500.
The portfolio of showrooms at B-500 will include the company's six brands: Lexington, Tommy Bahama Home, Tommy Bahama Outdoor Living, Sligh, Henry Link Trading Co. and Aquarius. The company's new market introductions will include the Ivory Key collection from Tommy Bahama Home, Studio Designs home office from Sligh, and the Florentino collection from Lexington.
The January 2013 Market will also mark the West Coast debut of the new Tommy Bahama Outdoor Living brand, comprised of eight lifestyle collections and more than 150 designs.