Gift for Life Gets Ready to Walk
March 5, 2014,
NEW YORK-Gift for Life, the gift, stationery and home decor industries' charitable organization, has partnered with the National Stationery Show to participate in AIDS Walk New York in May.
The walk will take place Sunday, May 18, the opening day of the Show. The Gift For Life/National Stationery Show team will recruit walkers to raise funds for the fight against HIV/AIDS by participating in both the actual walk through Central Park and across New York City's Upper West Side as well as in a "virtual walk" through the aisles of the Jacob K. Javits Convention Center, where the show takes place.
In 2013, the Gift For Life/National Stationery Show team raised $16,784 for AIDS Walk New York. Monies collected by team included a $5,000 matching grant from Gift For Life's charity partner, DIFFA: Design Industries Foundation Fighting AIDS. DIFFA'S board of trustees has once again offered a $5,000 matching grant this year, and the Gift For Life/National Stationery Show team has set a fundraising goal of $20,000 for the walk.
"We're delighted to continue our partnership with Gift For Life to raise funds for AIDS-related treatment and prevention services," said Patti Stracher, vice president, GLM, and National Stationery Show director. "The stationery industry is particularly charitable and with the broader marketplace, we'll have more people to help us reach our fundraising goal. I invite exhibitors and attendees to join in supporting this event as 'virtual walkers' earning dollars as they walk the Javits from end to end."
To join the team (either at the Show or in Central Park), or to donate, visit http://tinyurl.com/AWNYgiftforlife. For questions, contact Su Hilty, team captain, at (917) 375-0161, or email@example.com.
Other Articles By Author
Patti Carpenter Talks Color and its Importance in the Home
HFN's DIGITAL EDITION
COVER STORY: Sharpening the Focus on Millennials
Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.
ALSO IN THIS ISSUE:
- Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
- Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.