Midwest-CBK Revises Home Decor Product Mix
December 21, 2010,
Midwest outdoor lanterns
CANNON FALLS, Minn.-Midwest-CBK has evolved its home decor collections, introducing a product mix intended to maximize
current decor sales for independent retailers looking for innovation, the company said.
All new collections will debut during the January markets in Midwest-CBK showrooms across the country. Suggested retail prices range from $10 to $250.
"Under the new leadership of Midwest-CBK's home decor design and development expert Molly Kinney, we've begun an evolution to refine and re-design our decor and outdoor living collections. Our strategy will be to focus on our past successes but layer in savvy, trend-right design with a broad and universal appeal in today's marketplace," said Frederic Contino, Midwest-CBK president. "Our new decor and outdoor living collections fuse past sales data with current trends, and are strategically designed to help our customers achieve increased sales and growth."
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