Base Brands Inks Deal With Southeast Sales Rep Dugan-Bliss

ATLANTA-Eco-friendly housewares company Base Brands has signed a sales agreement to be represented by Dugan-Bliss & Associates in the Southeast, providing coverage of Georgia, South Carolina, North Carolina, Tennessee, Mississippi, Alabama and Florida. Dugan-Bliss has a permanent showroom at AmericasMart here.

"Partnering with DBA will provide us with a great opportunity to expose our brands to a wider audience," said Ken Kreafle, chief executive officer, Base Brands. "They have a highly skilled sales force that understands the home goods market, which will help us to continue to build distribution. This arrangement will no doubt lead us to investigate other regional sales agent opportunities."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

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    Many expected 2016 would be a banner year, but the political and economic climate softened consumer confidence. It was also a year consumers spent more lavishly on home remodeling rather than decorating.


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