Breville, SodaStream Partner on Soda Maker
June 4, 2012,
SYDNEY and AIRPORT CITY, Israel-Breville and SodaStream have formed a strategic partnership to jointly develop a soda maker under an initiative called "Powered by SodaStream."
Terms of the deal and details on the features of the new product were not disclosed. The new soda maker is expected to be at retail next year. Jonathan Lord, Breville's acting CEO, called home carbonation "one of the most exciting categories in kitchen appliances today."
Daniel Birnbaum, CEO of SodaStream, said, "The features of this new product will empower consumers to enjoy the many benefits of home soda making."