Casabella Partners with Joshi for Cleaning Products Design
May 1, 2013,
NEW YORK-Casabella has formed an alliance with Jeannie Joshi of Joshi Designs to launch a new graphic pattern for sponges, cloths, mops and brooms.
The striped pattern, which Casabella chose from a mood/trend board Joshi prepared, features bright and bold color combinations of electric green, orange and purple. Joshi said, "This pattern works particularly well on small, rounded surfaces. Saturated, high-spectrum/HD colors will appeal to millennials as well as other demographic groups."