Escali Brings Health o meter Scales to Market
October 5, 2012,
Health o meter scale
MINNEAPOLIS-Jarden Consumer Solutions recently signed a licensing agreement with Escali Scales to manufacture, market and distribute the Health o meter kitchen and food scales to the U.S. market.
"Known as 'The Doctor's Scale,' the Health o meter kitchen and food scales will command instant credibility with health conscious consumers," said Theo Prins, president of Escali. "We are very excited to leverage the trust and brand recognition that the Health o meter name represents; there is no doubt it is one of the premier brands in the scale industry today."
Escali launched the Health o meter line last month with five different scales. The initial launch includes a compact multifunction scale, an ultra precise pocket scale, a sleek glass scale, a stainless steel scale and a diet tracking scale capable of calculating the nutritional information of food. Suggested retail prices will range from $40-$70. The company said it plans to launch more scales in the fourth quarter.