Gibson Promotes Licensed Coke Line

COMMERCE, Calif.-Gibson has introduced a new line of Coca-Cola drinkware, serveware, and outdoor dinnerware designed for summer recreation and busy "on-the-go" consumers. A highlight of the new collection is the Always Coca-Cola Double Wall Tumbler.

The 23-ounce plastic tumbler comes in red or clear with a durable, permanent straw and the classic appeal of the Coca-Cola brand. It retails for a suggested $9.99. The rest of the collection features glassware and melamine dinner and dessert plates, bowls and serveware.

"[Coca Cola is] the world's number one brand and a great retail draw at supermarkets," said Connie Bowman, vice president of product development. "Plus, the whole line is in stock right now - ready to ship in time for summer barbecues and outdoor entertaining."

HFN Staff | News & Commentary

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