Gourmet Catalog Group to Offer Social Selling App to Members

Gourmet Catalog Honors Best VendorsGourmet Catalog Honors Best Vendors

DALLAS-Gourmet Catalog & Buying Group has partnered with QWIQQ, a company that specializes in social and mobile e-commerce, to offer a location-based social selling platform to independent gourmet retailers. The application will be introduced to members during the Gourmet Catalog's Retail Summer School event in Atlanta next month.

The application integrates PayPal, the e-commerce payment system, and Constant Contact, a provider of online marketing tools. It will enable independent retailers to sell their wares across a variety of social media such as Facebook, Twitter and Foursquare through one post, according to a statement from Gourmet Catalog.

"For 32 years, Gourmet Catalog has continued to provide key services to keep the independent retailer independent, providing solutions for competition while alleviating big-box advantages," said Janis Johnson, Gourmet Catalog's founder and president. "With QWIQQ, Gourmet Catalog members now possess the ability to develop an even closer bond with their communities, allowing them to directly market available merchandise at the tap of a button. We are excited for the opportunity to bring enhanced social-media selling and engagement to our group."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover

    HFN's DIGITAL EDITION

    August 2017


    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    ALSO IN THIS ISSUE:

    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.