KitchenAid Offers Kitchen Products in Cook for the Cure Effort
May 7, 2010,
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BENTON HARBOR, Mich.-As part of its ongoing Cook for the Cure initiative, KitchenAid is offering a selection of pink kitchen products to generate donations for Susan G. Komen for the Cure, the global breast-cancer initiative.
The products include pink silicone spatulas, mixing bowls and 5-quart Stand Mixers, available in all pink or white with a pink trim band. These products will generate donations of up to $50 each when purchased and registered. The small-appliances brand is also offering bonus attachments by mail with the purchase of 5-quart and 6-quart Stand Mixers from participating retailers and ShopKitchenAid.com, through May 29. A choice of a Rotor Slicer/Shredder or Food Grinder is available free with the purchase of select 5-quart models, while a bonus ice-cream maker attachment is offered with the purchase of select 6-quart models.
KitchenAid has also initiated a Pass the Plate component of Cook for the Cure. In this, a $5 donation is generated each time an individually numbered Villeroy & Boch serving plate is passed to someone and then registered at CookfortheCure.com/passtheplate. Priced at $24.99, the plate is available at ShopKitchenAid.com and Villeroy & Boch stores.