Macy's and Marcus Team on Cookware
July 26, 2012,
By Allison Zisko
Macy's exclusive cookware collection with celebrity chef Marcus Samuelsson, scheduled to launch next month, will give modern American cooks the high performance tools with which to make a wide variety of meals.
The collection, an extension of Macy's exclusive Belgique cookware line, was designed with ethnic cooking in mind, Macy's said. "We want to celebrate America and its diversity, and this cookware offers equipment that allows home cooks to create ethnic fare," Samuelsson told HFN. "This range was created to serve the ethnic diversity of America's culinary landscape, so people can cook everything from breakfast to dinner, using anything from a wok to a saute pan."
Samuelsson is an internationally acclaimed chef, author and philanthropist, and a member of Macy's Culinary Council. Honored by the James Beard Foundation on multiple occasions, he opened Red Rooster Harlem in 2010 and has just written a memoir entitled "Yes, Chef." He also planned and executed the Obama Administration's first state dinner. Born in Ethiopia and raised in Sweden, Samuelsson spent his adult years living and cooking in America, and is inspired by America's eclectic cuisine.
"Marcus Samuelsson is one of the most innovative and recognizable chefs in the industry, with unparalleled culinary knowledge and a deep passion for cooking that continues to inspire our customers," said Nancy Slavin, senior vice president of marketing for Macy's Private Brands.
The Marcus Samuelsson American Table for Belgique collection is constructed of cast aluminum, a lightweight material with many cooking features similar to cast iron, including excellent heat conductivity, as well as an energy saving heat conductor. Cast aluminum is a light and easy-to-clean material "which suits the modern American cook," Samuelsson said. The cookware also has a nonstick interior and riveted stainless-steel handles.
The debuting 10-piece set includes covered sauce pans and a stock pot with a strainer insert, two sizes of fry pans and a silicon trivet. A Dutch oven, wok, grill pan and other pieces round out the set. The collection ranges in price from $59.99 to $429.99 and will be available in 400 Macy's stores and macys.com.-Andrea Lillo contributed to this story