Metrokane to Sponsor "Vine Talk" PBS Series
March 9, 2011,
NEW YORK-Metrokane will be a sponsor of "Vine Talk," a new series to begin airing on PBS in April.
Actor Stanley Tucci, the host of the series, will lead a panel of celebrities and prominent chefs through a blind taste test to select their favorite wine. Different wine regions from around the world serve as inspiration.
Guests in the first season include John Lithgow, Julianne Moore, Steve Buscemi, Nathan Lane and chef Daniel Boulud.
Metrokane will air 15-second spots at the opening and closing of the show. The spots will feature Metrokane's Rabbit Wine Accessories.
The show is a perfect blend of subject matter and audience to promote our Rabbit brand," said Riki Kane, president of Metrokane. "We feel privileged to participate in 'Vine Talk'."