Pihltrad Succeeds Rittri as President of Blueair U.S. Operations

Herman PihltradHerman Pihltrad

STOCKHOLM-Blueair has named Herman Pihltrad president of the company's U.S. operations, succeeding Bengt Rittri, the company's founder.

Pihltrad is responsible for increasing the company's already-growing market share in the United States, and retains his post as general manager of the air-treatment products manufacturer's non-U.S. business. Rittri will remain with Blueair, focusing on escalating the company's operations in Asia. He founded the company in 1996.

In taking his new post, Pihltrad said the company intends to "expand our presence with rigor and great air-purifying products" in the United States and elsewhere.

 

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

  • Adriana Hoyos Relaunches Brand at High Point Market

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN cover for September 2017

    HFN's DIGITAL EDITION

    September 2017


    COVER STORY:

    2017 State of the Industry Report
    Cautious Optimism, Mixed Results

    Many expected 2016 would be a banner year, but the political and economic climate softened consumer confidence. It was also a year consumers spent more lavishly on home remodeling rather than decorating.


    ALSO IN THIS ISSUE:

    •  TJX Unveils First U.S. Homesense Store - In a time when retailers are reducing store counts, TJX continues to get physical.
    •   Ikea’s Fluid Spaces - The retailer’s new intros reflect multifunctional rooms.
    •  N.Y. Home Fashions Market Preview - Textile textures get soft and cozy, colors warmer.