Samsung Enters Vac Category in U.S.
June 28, 2012,
RIDGEFIELD PARK, N.J.-Samsung has moved into the vacuum product category in the United States with the launch of three canister models.
Available in champagne, electric blue and black, the three models feature reduced noise levels and ergonomic design for ease of storage and increased maneuverability. The champagne model's multichamber vacuum system has longer-lasting suction power than conventional vacs and catches up to 99.7 percent of dirt, dust and particles, according to Samsung. It also has an auto dust-sensing system, which measures the amount of dust it needs to clean and adjusts its suction accordingly. A Samsung statement said this model is well positioned for pet owners because it handles pet hair on all surfaces, reduces pet dander and eliminates pet odors with an anti-odor carbon filter.
The black model is priced to retail at $299, the electric blue model at $349 and the champagne model at $449. The three models will be available at retail this summer.