Sharper Image Expands Advertising Initiatives
November 24, 2010,
NEW YORK--The Sharper Image has unveiled a major advertising push for the upcoming holiday shopping season.
The campaign will include national television advertising, prominent billboards, sports-arena signage and brand signage at airports. The TV ads have already begun airing on national and local cable stations throughout the country. Billboards in Times Square here have also debuted, and are located on the Long Island Expressway, the New Jersey Turnpike, route I-494 in Minneapolis and West Ontario Street in Chicago. Signage has appeared at John F. Kennedy International Airport in New York, Los Angeles International Airport, Dallas-Fort Worth International Airport, Hartfield-Jackson Airport in Atlanta and O'Hare International Airport in Chicago, among others.
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money