Small-Appliance Sales Jump 20 Percent During Black Friday Week

NPD GroupPORT WASHINGTON, N.Y.-Sales of small appliances posted a dollar increase of 20 percent during the Nov. 24-30 Black Friday shopping week, according to data from The NPD Group.

The research firm added that unit sales rose just 1 percent compared to last year's Black Friday week (Nov. 18-24, 2012). The one week represented 6 percent of both total dollar and unit sales for the 52 weeks, NPD said.

Finishing number one among the top selling appliances were electric toothbrushes, followed by slow cookers, drip coffeemakers and upright vacuums. On last year's list, slow cookers finished first, followed by electric toothbrushes, drip coffeemakers and electric griddles.

"Basic needs and convenience clearly drove appliance sales during the 2013 Black Friday shopping week," said Debra Mednick, NPD's executive director and home industry analyst. "But the desire for something extra was more apparent this year than last year, with consumers taking the basics to the next level and showing their willingness to trade up."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

  • Macy’s Discusses Virtual Reality Test at HFN’s Omnichannel Summit

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN cover October 2017

    HFN's DIGITAL EDITION

    October 2017


    COVER STORY:

    One Kings Lane Flashes Forward

    Formerly a flash-sale only website, One Kings Lane—now under the ownership of Bed Bath & Beyond—evolves into a lifestyle retailer with a new physical presence.


    ALSO IN THIS ISSUE:

      •  HFN Tech & Omnichannel Study- Although e-commerce shopping is increasing dramatically among consumers, home retailers lag in their current and future tech investments and implementation.
      • Market Previews: High Point & Tabletop- The newest collections and influencer trends emerge in our High Point Market and N.Y. Tabletop Show special sections.