SodaStream Debuts Ultimate Mixologist Contest
July 2, 2014,
Ad for the Ultimate Mixologist Contest
MOUNT LAUREL, N.J.-SodaStream is launching its Ultimate Mixologist Contest in an effort to enable consumers to experiment and discover new beverages using its beverage carbonation products.
Beginning today, the company is inviting consumers throughout the nation to create and submit custom cocktail or "mocktail" recipes, along with a brief video demonstration on either its Facebook or Instagram pages. Two winners will be chosen by way of an online vote from consumers, and will receive an all-expenses-paid trip to the San Diego Spirits Festival, Aug. 23-24.
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money