Spectrum Brands Opens New World HQ
October 23, 2013,
Spectrum Brands' new headquarters
MIDDLETON, Wis.--Spectrum Brands Holdings has moved its world headquarters, several North American divisional operations and technology center to a newly built facility here.
Middleton is a suburb of Madison, Wis., where the headquarters was previously located. Spectrum had announced that it would move to a new headquarters in January 2012. The company had considered relocating its headquarters and North American Remington personal-care operations to Miramar, Fla., the site of its Russell Hobbs home appliances subsidiary, which it acquired in June 2010. It then decided to remain in the Madison area because of "major space efficiencies and other cost savings," according to a Spectrum statement.
Spectrum moved its headquarters to this area from Atlanta in 2010. Dave Lumley, the company's CEO, said, "In this challenging economic environment in which companies operate, we must reduce costs to maintain an operating structure aligned with today's market conditions and enable Spectrum Brands to remain competitive and continue to grow over the long term. That is why we moved our headquarters from Atlanta back to the greater Madison area three years ago."
Spectrum described its new location as "a more economical and energy-efficient option" than renewing the lease on its previous headquarters. The new building houses the Spectrum Brands Institute of Design & Technology, with state-of-the-art laboratories and equipment, and 20 percent more space than the prior facility. This feature is focused on research, innovation and new product development for the company's global batteries, personal-care and home appliances businesses.