StoreBound Featured as one of the ‘Next Great Consumer Brands’

It has raised $1.2 million for its Sobro connected coffee table on Indiegogo
June 8, 2017HFN Staff

Evan Dash StoreboundNEW YORK-Speaking from the Nasdaq Market site in Time Square, StoreBound’s Founder and CEO Evan Dash wowed the crowd at Consensus Advisors annual Next Great Consumer Brands Conference with the story of how his six-year-old company is disrupting the consumer products landscape — from innovative small kitchen appliances to a 3D pancake printer and, most recently, smart furniture for the home.

The conference features emerging high-impact consumer brands and is a leading event bringing together industry disruptors and growth capital. Joining renowned brand-building keynote speakers like world champion athlete Venus Williams and founder of The North Face, Hap Klopp, Dash was tapped to speak about StoreBound and its dramatic growth from startup to full-fledged consumer brand.

“Speaking at the Consensus Conference was a poignant moment for StoreBound and we felt honored to be included among such a strong cohort of emerging consumer brands,” said Dash. A retail veteran and former SVP of Macy’s turned entrepreneur, Dash founded StoreBound in 2010 with the passion to shake up tired housewares categories at retail starting with small kitchen appliances, and that was just the start.

With all of the news about brick-and-mortar retail dying, StoreBound is executing a new model that's bringing innovation to stores at a breakneck pace while creating demand online with rich digital content, according to Billy Busko of Consensus Advisors. "StoreBound's messaging is clearly resonating with the consumer as they have amassed more social media followers than most of the national retailers they supply products to. They're also making savvy use of modern technologies like crowdfunding to evaluate new products and bolster cash flow,” said Busko said.

Since shipping its first product in 2011, StoreBound continues to experience exponential revenue growth, category expansion, and distribution. Most recently, StoreBound launched into the furniture category through the crowd-funding site Indiegogo with its new smart home-furnishing brand, Sobro. The first product in the line is a connected coffee table that has already been backed for $1.2 million in less than 45 days, according to StoreBound, noting that the original goal was $50,000.

Dash was an invited speaker at the conference aimed at better understanding the next generation of great consumer brands and the dynamic leaders who are driving innovation in consumer products. "Being recognized by the Consensus team as a leader in innovation validates that we are on the right track and it gave me a personal moment to look at all we have accomplished as a team, which was extremely gratifying,” Dash said.

The annual Next Great Consumer Brands Conference showcases high-growth consumer and retail brands and features iconic keynote speakers. The invitation-only conference is geared toward high-potential consumer brands, financial partners and industry leaders.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


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