The Cookware Company Promotes Naessens; to Launch Lunden Collection
January 9, 2012,
TARRYTOWN, N.Y.-The Cookware Company's Dieter Naessens has been named vice president of its U.S. office, reporting to Wim De Veirman, CEO, and Jan Helskens, president. The Belgium-based company will also debut collections exclusively for the U.S. market, as well as categories beyond cookware.
With a long background as a sales director for Anotech International, The Cookware Company's manufacturing unit, Naessens will be moving to the U.S. after the Ambiente trade fair in Germany next month. Rick Lapine, the former president of the U.S. division, is no longer with the company.
The company will also show the GreenPan Steak King, an electric grill that "has been an enormous success and we are ready to roll this out to bricks and mortar" stores.