Yde Upped to Wahl Marketing Director

Steve YdeSteve Yde

STERLING, Ill.-Steve Yde has been promoted to director of marketing for Wahl Clipper Corp.

Yde is responsible for all of the company's North American consumer marketing, and reports to Bruce Kramer, vice president of North American consumer sales and marketing. He has been with Wahl Clipper for six and one-half years, and had been leading the company's men's grooming, personal-care and pet-care categories as senior product manager.

Before joining Wahl, Yde served in sales and marketing positions with Pampered Chef, RCA and Newell Rubbermaid.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover


    August 2017

    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.