Cost Plus World Market Shares its Holiday Llama Love

Llama-themed product and promotions planned this month
November 14, 2017Allison Zisko

llamaALAMEDA, Calif.—Cost Plus World Market is making holiday 2017 the year of the llama with themed treasure hunts, promotions and merchandise.

The specialty retailer launched the $1 Million Golden Llama Treasure Hunt in stores Nov. 1. Each day until November 22, five golden llamas will be hidden throughout the store. Daily clues will be shared through social media and online inviting customers to search for a golden llama in exchange for a reward coupon valued at $20, $50 or $100 to be used for merchandise in stores, for a total of $1 million in rewards.

In addition, each day starting on Black Friday, World Market will give away a trip for two to Peru. The first 100 customers through the door between Nov. 24 and 26 will receive a “Peru-se Our Store” scratcher for a chance to win one of three all-expense paid trips to the land of llamas.

Llamas also feature in a short YouTube video about a boy’s school holiday musical performance produced by World Market.

On Dec. 9, which is National Llama Day, World Market will host a Lotta Llama Love contest. Each store will have a life-sized llama figure in their stores that customers can take a photo with and post on Instagram, Twitter or www.facebook.com/worldmarket and include #LottaLlamaLove and #WMEntry in the description for a chance to win one of 10 $500 World Market gift cards.

There will also be plenty of product for the llama lover, including ornaments, a jewelry holder, throw pillows, art prints, textiles, coffee mugs and more, featuring the furry animal’s likeness.

Allison ZiskoAllison Zisko | Managing Editor/Tabletop Editor
azisko@hfnmag.com

After 15 years of covering the tabletop industry, Allison Zisko is still as enthusiastic as ever about the dinnerware, glassware and flatware categories. An in-depth analysis of how the category works intrigues her just as much as the latest fashion trends. As managing editor, Allison oversees the daily e-newsletter and works behind the scenes to help produce the print issue each month. She also directs HFN’s housewares coverage and covers the cutlery category. An avid reader, Allison is eager to talk to anyone and everyone about the latest book they are reading.

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