Dallas Doings: June's Lighting Market Offers Educational Resources

DALLAS-At next month's Dallas International Lighting Market, June 20-23, Dallas Market Center will offer a full schedule of educational resources and special events from both the DMC and the American Lighting Association (ALA).

At DMC's Tech-Know Spot on the Trade Mart's third floor, buyers can take sessions to learn how technology impacts business and how to evolve with its ever-changing landscape. The sessions include:

Thursday, June 20:

o"Four Reasons it Pays to Have a Company Blog" at 10 a.m., presented by Meredith Hite, vice president of corporate communications, Dallas Market Center

o"QR Codes - Think INSIDE the Box to Create OUTSIDE the Norm Results" at 11 a.m., presented by Jason Petersen, CEO and founder, XOLights

o"Google's Changing Landscape" at 1 p.m., presented by Joel Hughes, senior vice president of technology and eMedia, Scranton Gillette Communications

o"Top 5 Apps Every Retailer Needs" at 2 p.m., presented by Shama Kabani, CEO, The Marketing Zen Group

o"Domain Do's and Don'ts" at 3 p.m., presented by Shama Kabani

Friday, June 21:

o"Facebook Basics & Strategies" at 10 a.m., presented by Jennifer Evans Cario, president, SugarSpun Marketing

o"How to Leverage Pinterest" at 11 a.m., presented by Jennifer Evans Cario

o"What is Showrooming?" at 1 p.m., presented by Kevin Strawbridge, executive vice president of marketing and technology, Dallas Market Center

o"Growing Your Business with Instagram" at 2 p.m., presented by Krista Neher, CEO, Book Camp Digital

o"Building Followers on Twitter - Tweet Your Way to Success" at 3 p.m., presented by Krista Neher

The ALA will also host several educational seminars during market for a fee of $44 for members and $69 for non-members in the World Trade Center (WTC) 3-345. To register, visit the ALA website. Sessions include:

o"LED Replacement Technology: Opportunities and Concerns," presented by Fred Oberkircher on Friday, June 21 from 8 to 9:30 a.m.

o"How to Define and Demonstrate the 5 Characteristics of Light," presented by Fred Oberkircher on Friday, June 21 from 4 to 5:30 p.m.

o"LED Dimming for Dummies," presented by Nick Senofsky on Saturday, June 22 from 8 to 9:30 a.m.

o"How to Produce a Lighting Design Plan," presented by Al Thomas, CLC on Saturday, June 22 from 11 a.m. to 12:30 p.m.

In addition, buyers and exhibitors are invited to attend the Lighting After Dark party on Thursday, June 20, at the Sheraton Downtown Hotel at 9 p.m. to enjoy cocktails and networking with fellow industry associates.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


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