WAC Lighting Names Shaheen Central Regional Sales Manager

Maher ShaheenMaher Shaheen

GARDEN CITY, N.Y.--WAC Lighting has named Maher Shaheen Central regional sales manager, where he will share oversight of national business development responsibilities with Ryan Berlin, Eastern regional sales manager, and Tim Vislay, Western regional sales manager. Dirk Wald, vice president of business development, will continue to manage the Canadian sales territory, in addition to his other sales and marketing executive functions.

With more than 20 years of lighting industry experience, Shaheen will oversee WAC Lighting's team of sales representatives throughout a territory that extends from the upper Midwestern states down to the southeast and the Caribbean. Prior to joining the company, Shaheen worked for Lamps Plus as general manager of multiple locations and Internet commerce sales supervisor.

"Maher brings a wealth of business development experience to WAC," said Shelley Wald, president. "His enthusiasm and experience will have an immediate impact on our customers and sales force.  Maher's appointment enables our national management team to provide our customers with more attention and better service."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover


    August 2017

    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.