Flatware Makers Refine Their Finishes

Metallics and colors still strong
September 13, 2017Allison Zisko

flatware drawingsNEW YORK—Flatware will continue its fashion bent at the New York Tabletop Show next month, with attention paid to specific finishes and an increased focus on durability.

Retailers can expect to see the continued prominence of metallics and more color.

“Mirror, satin and frosted finishes still are the majority,” said Scott Bial, president of the tableware division at Lifetime Brands. “Gold is stronger than other plated finishes.”

“Alternative finishes and colors [such as] black and gold continue to lead the trend, said Ross Patterson, president of Robinson Home Brands, which licenses the Oneida brand name.

“Texture is trending in flatware with different finishes, copper, matte finish and color when feasible,” said another flatware vendor.

“On the plus side there's been more activity in finishes in the last few years than ever before, but the one thing that has been troubling has been that many of them are not dishwasher safe,” said Jim Mylonas, vice president and general manager for Lenox metals. “Many claim to be, but their definition of dishwasher safe means that it passes testing at 20 cycles. … We don't consider that dishwasher safe. Rose gold plated finishes and enamel color applications have been the worst offenders in this regard. The good news is that there are some terrific finishes being developed right now that can meet our dishwasher standards and deliver a great style statement at the same time.”

Allison ZiskoAllison Zisko | Managing Editor/Tabletop Editor
azisko@hfnmag.com

After 15 years of covering the tabletop industry, Allison Zisko is still as enthusiastic as ever about the dinnerware, glassware and flatware categories. An in-depth analysis of how the category works intrigues her just as much as the latest fashion trends. As managing editor, Allison oversees the daily e-newsletter and works behind the scenes to help produce the print issue each month. She also directs HFN’s housewares coverage and covers the cutlery category. An avid reader, Allison is eager to talk to anyone and everyone about the latest book they are reading.

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