Messe Frankfurt Releases Heimtextil Trends for 2013-2014

NEW YORK-Messe Frankfurt introduced the design trends to be seen at January's Heimtextil trade show at a meeting here yesterday.

The trends emerged from a panel of international design agencies from six countries, and were presented at yesterday's meeting by Mark Woodman, trend consultant with Global Color Research, who participated in the panel.

Among the trends to be seen at the January trade fair are "the historian," consisting of individuals who will be decorating their homes with designs from history, including those with aristocratic and very ornate looks. "The eccentric" involves consumers who are chasing unique and eclectic looks, who are influenced by women aged 70 and older, and who are looking to make statements expressing their individuality.

"The inventor" consists of individuals who, like eccentrics, are free thinkers looking for decor in which "function meets fun," according to Woodman. These people are experimental and energized by electric colors. "The geologist" includes consumers who are looking to decorate their homes with decor using materials from nature, and with colors such as those found in precious stones.

Yesterday's meeting also included a look at the upcoming Heimtextil from Meike Kern, Messe Frankfurt's director of household textiles. Kern said the trade-show manager has seen "strong registration activity" for the show, with some halls at Messe Frankfurt already sold out. Exhibitor numbers in the wallpaper, furniture-fabric and decorative-fabric sections have grown compared to Heimtextil 2012, Kern said.

This year's Heimtextil featured about 2,600 exhibitors from 60 countries, with 68,000 visitors from 132 countries.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.


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