Carl to Head Multichannel at Target
November 23, 2011,
MINNEAPOLIS-Target has promoted Casey Carl to the newly created positions of president of multichannel and senior vice president of merchandising.
Carl now oversees all of Target's multichannel operations, including mobile applications, social-media efforts and target.com. This represents a realignment of the multichannel sector, according to a Target spokeswoman, in which Carl is assuming some of the responsibilities held by Steve Eastman, former president of Target.com, who left the retailer in October. He reports to Kathee Tesija, executive vice president of merchandising.
Carl joined Target in 1997. Most recently, he was senior vice president of hardlines and was a co-lead on the retailer's multichannel steering committee.
Other Articles By Author
Patti Carpenter Talks Color and its Importance in the Home
HFN's DIGITAL EDITION
COVER STORY: Sharpening the Focus on Millennials
Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.
ALSO IN THIS ISSUE:
- Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
- Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.