Wong Named to Head Marketing at Family Dollar
October 16, 2012,
MATTHEWS, N.C.-Family Dollar has appointed Jocelyn Wong senior vice president and chief marketing officer.
Reporting to President and Chief Operating Officer Michael Bloom, Wong oversees the dollar-store retailer's marketing efforts. She is responsible for communications to customers that reinforce the Family Dollar brand and improve customer loyalty through circulars and the in-store experience. She has succeeded Don Hamblen, who was senior vice president of customer marketing and who left the company to pursue other opportunities.