Feizy Options to Grow, Adds Handtufteds
August 7, 2012,
DALLAS-Feizy's custom rug program, called Feizy Options, has bulked up to offer designers more original designs, as well as handtufted constructions. In addition, Meri Ashford, who has been at the company for two years as showroom and design consultant, has now transitioned to the position of director of custom rugs.
The program will also now start to include original designs; previously, it only had designs from the company's existing collections. Though Feizy Options offers about 50-60 designs and 600 color options, "we're not limited to the designs we have," Ashford added, as she can work with a designer's wallpaper or fabric as well.
The recent Las Vegas Market was where the retooled program made its debut, and it received a "very good reception so far," Ashford said. Usually she gets five or six custom orders per show, but she got that many after the first day of market, she said.