Brandwise Service to Offer Live Twitter Feed and WiFi Hotspot Lounge in Atlanta

ATLANTA-At the upcoming Atlanta International Gift & Home Furnishings Market, which starts tomorrow, bwconnect will keep attendees apprised of the complimentary food, drink, giveaways, events and more at the show with a live, up-to-the-minute listing on twitter.

The bwconnect service is Brandwise's online wholesale shopping site dedicated to the gift and home industry, and attendees who follow @bwconnect on twitter can click on any of the highlighted #WhoWhatWhere hashtag links or enter #WhoWhatWhere in the twitter search box to find information. All showroom exhibitors that would like to submit their complimentary services for inclusion on #WhoWhatWhere can send details to Joyce Kesler at jkesler@brandwise.com.

"Brandwise technology has always been aimed at enabling manufacturers and sales reps to sell more efficiently and the retailer ultimately has benefited in the end with an enhanced buying experience," said Todd Litzman, president of Brandwise. "bwconnect is our online portal made directly for the convenience of the retailer to work with their rep and supplier anytime 24/7. We wanted to do something directly for the retailers at market and this seemed like a common-sense way to provide them with the most up-to-date information they want, when they want it, and using some of the latest social media technology to even further enhance their buying experience."

In addition, Brandwise partners with the Gift Sales Manager Association for the GSMA bwconnect WiFi Lounge in Building 2, Suite 805, where people can relax, eat, connect online with free wireless Internet and view displays of the newest products from more than 100 suppliers. From tomorrow, July 13, through Monday, July 18, breakfast will be served at 9 a.m. at the lounge, while there will be a wine and cheese reception on Friday, July 15, at 6:30 p.m., and, on Saturday, July 16, a free annual GSMA dinner starting at 6:30 p.m. In addition, there will be prizes given away everyday, including a Tablet PC.

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

Videos

  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover

    HFN's DIGITAL EDITION

    August 2017


    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    ALSO IN THIS ISSUE:

    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.