Gibson Redesigns Home Brands
Posted on April 5, 2012 by
Chateau is one of the Isaac Mizrahi patterns debuting from Gibson. gibsonusa.com
Gibson has redesigned its home brands to include Gibson Home, an everyday look that is the core of its business; Gibson Elite, which represents a step-up from Gibson Home; and Grand Maison, its highest-end brand that offers more retail exclusivity.
The company will also showcase its Isaac Mizrahi collection at the New York Spring Tabletop Show this month, an assortment it launched at the International Home + Housewares Show in Chicago in March. The bridal portion of this business, comprised of bone china and porcelain, has a timeless aesthetic, with a slight reinvention of traditional. Color is another strong point of the brand, part of Mizrahi's personality. A more casual dinnerware collection includes an assortment of squares and rounds with solid, reactive or ombre centers and white bands and exteriors, as well as stripes, blown up damasks, and other prints. Both casual and formal collections are presented as a lifestyle assortment, complemented by glassware and flatware. Packaging is hot pink accented in black, with touches of gray and white. Packaging will differ depending on the product.
Other introductions at the Tabletop Shop this month include a collection of new reactive glazes as well as eco-rustic patterns that have natural and organic textures combined with fashionable metallic or high-gloss finishes. "Merging the natural world with high fashion finishing is a big part of our forecast," said Claudia Ochoa, vice president of creative design.