Tabletops Unlimited Partners with Sensio and Greeting Card Designer
February 7, 2012,
LOS ANGELES-Tabletops Unlimited has partnered with kitchen electrics company Sensio to launch the Bella brand of traditional prep, cook, bake, store, and serve products that will debut at the International Home + Housewares Show in Chicago next month.
The vintage-inspired products will complement Bella's countertop, entertaining, treats, and baby series, "retaining brand attributes of high quality, innovation, beauty, and hospitality," TTU said in a statement.
The company has also entered a licensing partnership with greeting card designer Kathy Davis and will create dinnerware, serveware, cookware, bakeware, gift and hydration collections featuring Davis' signature playful and effervescent artwork. Those products will also be unveiled at the Housewares Show next month.
"The powerful combination of TTU's housewares leadership with Kathy Davis' ability to connect with millions of loyal consumers promises to be a recipe for success," said Dar Molayem, TTU owner. "TTU looks forward to a creative partnership that will bring joy to the dining rooms and kitchens of millions more consumers."
"The Kathy Davis brand brings a new and fresh design palette to the housewares marketplace," said Jay Asher, partner at Brandgenuity, the licensing agent for Kathy Davis. "A partnership with TTU is a great fit for the brand, and we are excited about the prospect of this new dynamic relationship."