Tervis: Old Guys Rule
May 16, 2014,
The Old Guys Rule collection
NORTH VENICE, Fla.-Tervis is demonstrating that age is only a number with the addition of the Old Guys Rule license to its product lineup.
Founded in 2003, Old Guys Rule celebrates a life well lived with its products and apparel. Old Guys Rule "has spread like wildfire" among Baby Boomers, according to Tervis.
"Old Guys Rule is a fun and lighthearted company with a powerful message," said Tervis Head of Licensing Maureen Mason. "They are all about embracing a life that is filled with enthusiasm and passion. Their popularity and message has spread across the globe. We are thrilled to team up with a brand that exudes such positivity."