Yankee Candle Debuts New Format, Scents

Yankee Candle is introducing a new candle format at the Atlanta International Gift & Home Furnishings Market this month that is designed to function as home decor in addition to home fragrance.

The Perfect Pillar is dressed in a smooth glass cylinder with a removable label and fits in standard pillar holders. The shape will be available in a variety of Yankee Candle fragrances and retails for $19.99.

Other Yankee introductions in Atlanta include three holiday scents: Cherries on Snow, Christmas Rose and Mountain Berry; the Vintage Collection, featuring a nostalgic greeting card on the front of the jar, available in the fragrances Vintage Berries, Heritage Pine and Nostalgic Snow; the Wine Collection, a line of wine-inspired fragrances; and My Favorite Things, a line of six fragrances that play off the movie classic "The Sound of Music."

HFN Staff | News & Commentary

HFN provides detailed information on the key home classifications: Housewares, Tabletop, Floor Covering & Rugs, Furniture, Home Textiles, Lighting, Home Decor, Mattresses & Bedding, Gifts, Major Appliances and Consumer Electronics as well as Business, Finance and Retail.

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    September 2017


    COVER STORY:

    2017 State of the Industry Report
    Cautious Optimism, Mixed Results

    Many expected 2016 would be a banner year, but the political and economic climate softened consumer confidence. It was also a year consumers spent more lavishly on home remodeling rather than decorating.


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