Crystorama to Host Party at Dallas Market

Will present Rep of the Year award and unveil its new national ad campaign
December 15, 2015Andrea Lillo

Crystoramalogo3x2WESTBURY, N.Y.-Crystorama Lighting will host a party for retailers, designers and other buyers during next month’s Lightovation at Dallas Market Center, where it will present its Rep of the Year award as well as celebrate the launch of its national ad campaign.

To be held on Wed., Jan. 20, from 4-6 p.m. in Crystorama’s Trade Mart showroom, #3503, the event will include cocktails, hors d’oeuvres, a candy bar and the company’s signature chocolate fountain. The company will also unveil its 2016 Hearst ad campaign, which includes high-fashion ads in Elle Decor, Veranda and House Beautiful, as well as honor a single sales representative with its Rep of the Year award for contributions to the company’s growth and success in 2015.

“This party provides the perfect opportunity for us to thank all of our valued reps and retail customers for their loyal support,” said Brad Kleinberg, president of Crystorama. “During the past year, we’ve reinvigorated our brand to make it even more relevant and fashion-forward, and our retailers and sales team have been with us every step of the way.”

Crystorama also plans to introduce 10 lighting collections, ranging from the chic, industrial-inspired looks of the Dakota and Hollis collections to the luxurious, upscale glam design of the Bleecker Collection. Also on tap are Dixon, a bold new geometric design, and several collections that put a fresh twist on classic, including Essex.

Andrea LilloAndrea Lillo | Senior Editor

Andrea Lillo has written about a variety of topics, from beer gardens in Queens to kitchen design trends to residential caves. Having joined Home Furnishings News in 2006, she serves as Fashion Editor.


  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover


    August 2017

    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.