SodaStream Teams with Del Monte on Flavors for Home Carbonation System
November 13, 2013,
AIRPORT CITY, Israel-SodaStream International and Del Monte have formed an alliance whereby SodaStream will produce and distribute a portfolio of Del Monte-branded syrups for SodaStream's home carbonation system.
These flavors will be part of a new fruit family for the system. The initial launch will consist of tropical, Caribbean and orange flavor options. Franz Van Melis, Del Monte's vice president of food operations, said the company "is excited to partner with SodaStream as we enter the category of homemade sparkling drinks."
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money