Q Squared to Launch Drinkware
July 15, 2016,
NEW YORK—Melamine dinnerware maker Q Squared NYC has entered a new product category with the release a new unbreakable drinkware collection, Aurora.
The crystal-cut inspired drinkware features a stemless wine glass, double old-fashioned tumbler and highball tumbler in clear as well as three jewel-tone colors.
“Creating a well-designed collection of unbreakable drinkware was the next logical step for Q Squared NYC,” said Shannon McAlpine, the company’s vice president of sales. “Our customers expressed the need for a drinkware option on par with our melamine tableware, and we are excited to now offer elegant and unbreakable drinkware suitable for everyday indoor and outdoor use.”
“We wanted to create a crystal-inspired unbreakable drinkware line that looks and feels luxurious,” said co-founder and Creative Director Alaina Young. “The Aurora Collection continues our Q Squared NYC mission to live elegantly every day.”
The Aurora Collection will make its official launch at NY Now in August and will be available at retail in September.
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money