Victorinox to Take Stake in Epicurean
August 26, 2015,
MONROE, Conn.-Victorinox Swiss Army said it plans to purchase an investment stake in Epicurean Cutting Surfaces. Terms of the deal, which is expected to occur Sept. 1, were not disclosed.
Both teams and offices will remain intact, Victorinox said. The deal will combine Victorinox’s strengths in commercial cutlery and international markets with Epicurean’s strong domestic retail business, and the two companies will adopt best practices in those arenas from each other, Victorinox said. In addition, co-branded projects and products are in the works.
“Our complementary product assortments made this partnership a natural fit, however, product synergies alone don’t make for a successful business relationship,” said René Stutz, president and CEO of Victorinox Swiss Army North America. “Over the years, a mutual respect has developed between our two brands, and understandably so. We at VSAI have long admired Epicurean’s nimble innovation and fresh perspective, which is infused in everything they do. Likewise, our experience and 130-year history of growing a world-renown brand is appealing to Epicurean. But irrespective of the age of our brands, we share a commitment to quality—we do it right, or we don’t do it at all. That makes Epicurean exactly the kind of brand we want to work with.”
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: HFN Turns 90
We commemorate HFN's 90th anniversary by paying tribute to the iconic retailer and supplier brands--and the people--that have helped the industry flourish, then and now.
ALSO IN THIS ISSUE:
- Up & Coming Leaders - The home industry is in capable and visionary hands as this year’s 40 Under 40 list attests. Today’s young leaders span all disciplines and varied levels of operation.
- Omnichannel Retailing - In the Mobile App World, Time is Money