New George Foreman Grill Debuts on QVC

Includes a low-broil feature for making top melts and a high-broil option for fish and steaks
September 8, 2016David Gill

GeorgeForemanGrill&Broil3x2The George Foreman Five Serving Grill & Broil
MIDDLETON, Wis.-The George Foreman brand launched its Five Serving Grill & Broil with Five Nonstick Plates on a one-day-only shopping event on QVC yesterday.

The new grill was presented as a QVC “Today’s Special Value,” which spotlights one product and offers it from midnight to 11:59 p.m. in one day, for $89.96 while supplies lasted.

Along with the grilling function and the proprietary fat-draining design of other George Foreman Grills, the product is designed with two broiling settings, including a low-broil feature for creating top melts and a high-broil option for dishes such as fish, steaks and desserts. It also has variable temperature controls which provide grilling flexibility.

“We’re confident that viewers who try out the George Foreman Grill & Broil will be impressed with its versatile features that make at-home cooking so easy and convenient,” said Kevin Blossom, vice president of sales and marketing for Spectrum Brands, manufacturer of the George Foreman products.

QVC said it could not provide sales figures for the Grill & Broil from yesterday’s event.

David GillDavid Gill | Senior Editor

David Gill covers home textiles, small electrics housewares, personal-care products, cleaning products, mattresses, consumer electronics and major appliances. He also reports on retailers and writes about the business and financial side of both vendors and retailers. He has more than 30 years of experience in business journalism, and has worked for other publications and websites that cover consumer products from both the manufacturer and retailer sides. His outside interests include sports (he is a big fan of the New York teams and of British soccer), cooking, movies and theater. He occasionally enjoys a good cigar as well.


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