Hoover Debuts Floor-Care Blog
August 27, 2014,
GLENWILLOW, Ohio-TTI Floor Care's Hoover brand has launched a blog on hoover.com, with the intent of giving homeowners and renters practical advice and information on floor care and design.
Called "18 Degrees by Hoover" (reflecting the angle of the line that bisects the brand's logo), the blog acts as a clearing house of information that ranges from when and how to clean floors to design ideas. For the latter, the brand has partnered with Kim Myles, the interior designer who has appeared on the HGTV and OWN networks. Myles will be a regular monthly contributor on "18 Degrees by Hoover" with insights into flooring design and care.
In a statement, Hoover said it intends to involve other guest bloggers to address "unique home solutions" during the coming year.