Green Mountain Coffee Roasters Launches Keurig K-Carafe
Posted on January 29, 2014 by
The Keurig 2.0 Brewing System
WATERBURY, Vt.-Green Mountain Coffee Roasters (GMCR) has unveiled the K-Carafe capability for its Keurig 2.0 Brewing System.
The Keurig 2.0 brewers will be the first system to brew both one cup using a single-serve pack and a carafe of coffee using the Keurig K-Carafe pack. A number of Keurig's family of beverage brands, including partner varieties, will be available in the K-Carafe pack format, and additional brands will be added over time, according to a GMCR statement. The new system and pack will reach retail this coming fall.
Brian Kelley, GMCR president and CEO, said, "Both current Keurig brewer owners and non-owners told us the brewer functionality they wanted most was the ability to brew both a single serving and a pot of coffee from one system with Keurig speed, convenience and brand choice. Our next-generation Keurig 2.0 brewers will do just that."