Keurig, KitchenAid Debut Products in New Pantone Colors of the Year

Keurig brewers, KitchenAid Stand Mixers to feature new colors
December 3, 2015David Gill

kitchenaidstandmixerspantoneKitchenAid’s Stand Mixers in colors parallel to Pantone’s 2016 Colors of the Year
NEW YORK-In line with the announcement of Pantone’s Colors of the Year for 2016, both Keurig Green Mountain and KitchenAid have launched products sporting the two colors, Rose Quartz and Serenity.

Keurig’s 2.0 K250 brewer and exclusively designed Travel Mug are now available in both colors. In addition, KitchenAid has debuted two new stand mixers, one in guava glaze, a warm pink tone that parallels Rose Quartz, and the other in cornflower blue, which parallels Serenity. The cornflower blue stand mixer is available currently, while the guava glaze product will be on the market next July.

A Keurig statement noted that the company has partnered with Pantone for the past five years, incorporating the color institute’s latest trend colors into its line of hot brewing systems. “The Keurig and Pantone Color Institute partnership is a way for us to connect with our consumers on a level beyond offering all of the beverages they love,” said Ranjan Damodar, vice president of Keurig hot systems.

Color has also been a part of the “huge success story” behind the KitchenAid stand mixer line, said Beth Robinson, senior manager of brand experience for KitchenAid. “As a brand committed to combining high performance with eye-catching design, we’re constantly refreshing both our engineering and our color palette to stay ahead of the curve,” Robinson said.

David GillDavid Gill | Contributing Editor

David Gill is a contributing editor to HFN.


  • Patti Carpenter Talks Color and its Importance in the Home

    Camera Icon   More Videos

Subscribe to
HFN Omnichannel
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Current Issue

  • HFN August 2017 cover


    August 2017

    COVER STORY: Sharpening the Focus on Millennials

    Find out what makes Millennials tick when it comes to home decorating, shopping and at-home entertaining with HFN's annual consumer study. Turns out, Millennials favor the in-store shopping experience.


    • Power of the People - Crowdfunding campaigns provide needed capital, feedback for home and housewares product launches.
    •  Omnichannel Retailing: Visual Search Takes Off - Learn how voice and visual search are revolutionizing product discovery.