Mikasa Launches Branding Video
June 1, 2011,
A screen grab from the Mikasa video
GARDEN CITY, N.Y.--Mikasa has launched a branding video entitled "Making Life Memorable" targeted to brides and grooms registering for tabletop items. The video will be used for bridal and training events, online selling sites and web-based outreach including distribution on YouTube, Facebook, Twitter and blogs.
Other Articles By Author
HFN Launches Interactive Idea Book
HFN's DIGITAL EDITION
COVER STORY: Bloomie's Home Makeover
The luxury department store retailer unifies its home floors at its flagship store on 59th Street in New York City and modernizes the shopping experience.
ALSO IN THIS ISSUE:
- The American Makers - Retailers grapple with the rewards and challenges of selling American-made home furnishings.
- Category Trends: Tabletop - The newest cocktail and dining trends influence barware and serveware design.