Oxo On at Williams-Sonoma

The specialty retailer is offering Oxo’s new kitchen appliance collection
Posted on September 28, 2015 by Allison Zisko

OxoCoffeemaker Oxo’s Barista Brain 12-Cup Coffee Brewing System
NEW YORK-Williams-Sonoma is rolling out Oxo’s new line of kitchen appliances.

Eight Oxo appliances debut, ranging from a digital hand mixer for $79.95 to the Barista Brain 12-Cup Coffee Brewing System for $299.95. Oxo, known for its kitchen gadgets and tools, entered the kitchen electrics category this spring when it introduced the Oxo On collection at the International Home + Housewares Show in Chicago.

The collection, which has Universal Design elements, includes a 9- and 12-cup coffeemakers, a conical burr coffee grinder with integrated scale, a cordless glass electric kettle, a two-slice motorized toaster, a four-slice motorized toaster, an illuminating digital hand mixer and an illuminating digital immersion blender. The appliances have intuitive interfaces, innovative digital controls and backlit LED displays.


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