PBteen Launches Collection with Celebrity Sisters Lennon & Maisy
Posted on July 11, 2016 by
SAN FRANCISCO- PBteen has unveiled its new capsule collection with Lennon & Maisy, the duo teen sister singers, actresses and authors Lennon and Maisy Stella.
Lennon and Maisy Stella debut their bright new collection
The collection marks Lennon & Maisy’s first entry into home furnishings and is inspired by their creative, bohemian spirit. The Lennon & Maisy for PBteen collection is comprised of more than 50 pieces, including bedroom and lounge furniture, lighting, wall décor and bedding.
“Partnering with PBteen to design our own bedrooms is a dream come true,” said Maisy Stella, 12. “Sharing our individual style through a home décor collection is so exciting,” said Lennon Stella, 16. “We can’t wait to see how teens take pieces from both of our rooms to create their own individual style.”
The exclusive collection showcases each sister’s personal style —Lennon’s room focuses around soothing cool hues and embroidered accents creating a tranquil vibe, while Maisy’s room features bold colors and playful accents with a touch of vintage flair—though customers can mix and match pieces for the ideal room. Bright patterns and pops of Moroccan influence can be seen in the collection’s standout bedding and lighting pieces along with vibrant tassles and stitched embroidery showcased on wall décor and other soft goods.
“We are excited to collaborate with the teens to design a collection for PBteen,” said Jennifer Kellor, executive vice president merchandising, PBteen and Pottery Barn Kids, who noted the collection is available both in stores and online. “Their eclectic and vintage style inspired the bohemian vibe seen throughout the assortment. In celebrating their imagination we hope this collection inspires teens to pursue their dreams.”
During the launch, PBteen is hosting a sweepstakes for five fans to win the ultimate Lennon & Maisy prize, including a virtual hangout style session with the sisters, along with a pin board from the collection. The sweepstakes will take place now through July 31,here.